Dr Fareeda Cassumbhoy

Industry Fellow

Dr Fareeda Cassumbhoy holds a DBA in Digital Transformation from City University of Hong Kong, where she received the 2024 DBA Contribution to Knowledge Award. She also earned a Global Executive MBA from USC Marshall School of Business with Beta Gamma Sigma honors. As Group Chief Digital Officer at Pico Far East Holdings, she drives digital transformation, innovation strategy, and enterprise capability development, with expertise in change management, talent optimization, and culture reengineering. Beyond her corporate role, Dr. Cassumbhoy is an active speaker and judge at business schools and industry forums, including serving on the Cyber Lions jury at the Cannes Lions International Festival of Creativity. Her career reflects a strong integration of academic research and strategic leadership in digital innovation.

Dr Fareeda Cassumbhoy holds a DBA in Digital Transformation from City University of Hong Kong, where she received the 2024 DBA Contribution to Knowledge Award. She also earned a Global Executive MBA from USC Marshall School of Business with Beta Gamma Sigma honors. As Group Chief Digital Officer at Pico Far East Holdings, she drives digital transformation, innovation strategy, and enterprise capability development, with expertise in change management, talent optimization, and culture reengineering. Beyond her corporate role, Dr. Cassumbhoy is an active speaker and judge at business schools and industry forums, including serving on the Cyber Lions jury at the Cannes Lions International Festival of Creativity. Her career reflects a strong integration of academic research and strategic leadership in digital innovation.