New report shows Australian consumers are disadvantaged compared to the US

A new report by DMRC researchers shows that Australian consumers are still disadvantaged compared to consumers in the United States when it comes to accessing digital media. The study tracked pricing and availability of 6118 albums, 3880 films, 1298 television series, and 346 console games in one month in 2017.

Key findings of the Australian Access to Digital Media Markets report include:

  • Music albums are 24 per cent more expensive in Australia; games are 20 per cent more expensive.
  • Only about 65 per cent of movie titles and 75 per cent of TV titles available in the US can be accessed by Australian consumers.
  • This is much worse for streaming film and TV: only 38 per cent of films that are available for streaming in the US are available in Australia, and only 39 per cent of TV titles.

It focused on the most popular media titles from the past five years, and includes data from Google Play, iTunes, Netflix, Foxtel, Stan, Spotify, Tidal, Deezer and other popular media sites.

The report is the first attempt to track changes in digital media markets over time. With funding from ACCAN, researchers at QUT have developed the infrastructure to allow ongoing monitoring into the future. Future analysis will be able to provide additional detail about other concerns of Australians – including, for example, the lag between release dates for content in Australia compared to the US.

Download further information and the full report.