Innovative health communication in developing contexts: A participatory action research study targeting non-communicable diseases (NCDs) in the Pacific

This study investigates how emerging digital affordances can be integrated effectively in development research and practice to address health issues in the Pacific. The proposed research study specifically investigates community ownership and participation in addressing non-communicable diseases (NCDs) in the Pacific and focusses on the use of digital storytelling using new digital devices to strengthen the development of local solutions in health and design through creative reflection among local groups and development stakeholders. The study seeks to:

  • Critically examine the use of digital storytelling to develop local, community-led solutions to health communication and development practice
  • Understand how creative collaborations and shared experiences through visual reflection processes contribute to building communicative capacity among communities and stakeholders;
  • Produce and disseminate a range of original creative worksĀ  with a focus on social inequalities affecting health issues and communicate stories of significant change to audiences;
  • Develop a dynamic framework and protocols for use of digital visual media practices in health communication, sensitive to local knowledge systems, cultural specifics and gender relationships; and
  • Inform Communication for Development (C4D) theory and health communication policies about the use of visual creative practice in development

Team