Engaging augmented reality on 3D Head Up Displays to Reduce Risky Driving

The overall aim of this ARC Linkage Project with industry partner Seeing Machines is to reduce risky driving behaviour and driver distraction using innovative 3D Head Up Display (HUD) applications.

More specifically, this research will:

  1. investigate how a new generation of 3D HUDs could be used to maintain a driver’s cognitive engagement on the primary driving task,
  2. design and develop novel 3D HUD applications that improve driver’s behaviour in real-time, and
  3. valuate, in a naturalistic setting, the benefit of the new application, considering their visual implications, human factors and other safety implication side effects.

The investigation takes place in the context of SAE Level 3 & 4 automated driving. We are currently developing HUD applications that aim to engage drivers and optimise their scanning behaviour, situational awareness and hazard perception in SAE Level 3 & 4 automated driving scenarios. We will develop desirable or entertaining content (games, watching videos, etc.) that is:

  1. displayed in such a way that it allows the driver/operator to observe traffic in the peripheral, and
  2. embedding contextual information in the content delivery in such a way that it further contributes to a heightened situation and mode awareness.

Using SeeingMachines’ Driver Monitoring System (DMS), we are particularly interested in how to measure the level of engagement in the primary driving task and cognitive distraction from the driving task, as well as the overall fallback readiness of the driver.


Dr Ronald Schroeter and Michael Gerber won “Best Demonstration Award” at the 2018 Automotive User Interfaces (AutoUI) Conference in Toronto in September 2018.

Funding / Grants

  • ARC Linkage Grant (2015 - 2018)


Other Team Members

This project includes Prof Joanne Wood from the QUT School of Optometry and Vision Science and Prof Daniel Johnson from the QUT School of Electrical Engineering and Computer Science.



  • & (2018) A low-cost VR-based automated driving simulator for rapid automotive UI prototyping. In 10th International Conference on Automotive User Interfaces and Interactive Vehicular Applications, 23-25 September 2018, Toronto, ON, Canada.
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  • , , & Vehns, Julia (2019) A video-based automated driving simulator for automotive UI prototyping, UX and behaviour research. In 11th International Conference on Automotive User Interfaces and Interactive Vehicular Applications, 21-25 September 2019, Utrecht, Netherlands. (In Press)
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