Dr Kate Letheren

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Commerce, Management, Tourism And Services

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Research Fellow and Deputy Program Lead (Behavioural Change and Social Marketing)

Dr of Philosophy - The importance of Individual Difference (Queensland University of Technology)

Dr Kate Letheren is a researcher in the QUT Business School. She is an active researcher in the areas of consumer psychology and communications, with a specific focus on anthropomorphism, anthropomorphic tendency, spokes-characters and robotics. Her work has been published in journals such as the European Journal of Marketing and Tourism Management. Dr Letheren also holds a research interest in marketing education, and sits on the editorial board for the Journal for the Advancement of Marketing Education and the Marketing Education Review.In 2015, Dr Letheren was awarded a Fellowship from the Higher Education Academy in recognition of her approach to teaching and learning.

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Previous Academic Appointments

  • Lecturer
  • Postdoctoral Research Fellow
  • Senior Research Associate