Associate Professor Frank Mathmann

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Chief Investigator

PhD (University of New South Wales)

Dr Frank Mathmann’s research, in general, is on consumer motivation and big data in retail, service and finance. His research interests closely align with the “Trust and Behaviour in the Digital Economy” program at BEST. Dr Mathmann is an Associate Professor in the School of Advertising, Marketing and Public Relations and describes having strong overlaps with Professor Benno Torgler when it comes to his research methods interests. He is also currently co-supervising one HDR student with Benno. Dr Mathmann is interested in learning more about how he could contribute to industry projects with BEST and start new or contribute to existing grant applications.

Projects (Chief investigator)