BEST Social Sciences Week Seminar

Social Sciences Week is a week-long series of events held across Australia each September offering insights into the impact of the social sciences on our lives. The social sciences are key to understanding humanity, society and the institutions which govern our daily lives. This year, to support this initiative, BEST hosted a virtual seminar with Prof. Uwe Dulleck and Dr Kate Letheren. In the first half of this seminar, Prof. Dulleck explored the impacts of Behavioural Economics (BE) on public policy and regulations, highlighting the real-world impact of BE. The second half of the seminar included a presentation from Dr Letheren, who explored the how robots are entering our lives, what we expect of them, and how people interact with robots.

About Our Speakers:

Prof. Uwe Dulleck, Co-Director, BEST Centre

Uwe obtained his PhD at Humboldt University Berlin in 1999. Before Uwe joined QUT he was a Professor of Economics at the University of Linz, Austria and an Assistant Professor at the University of Vienna. His publications can be found in the ‘American Economic Review’, ‘Journal of Economic Literature’, the ‘Economic Journal’, the ‘Journal of Public Economics’, the ‘International Journal of Industrial Organization’, the ‘Scandinavian Journal of Economics’, among others. His research has been discussed in the Economic Focus of ‘The Economist’, the Sydney Morning Heralkd and the ‘Frankfurter Allgemeine Sonntagszeitung’ (the Sunday edition of Germany’s leading quality newspaper), among others. Uwe was awarded several ARC Linkage Grants and one ARC Discovery Grant. He is a co-investigator of two Austrian Research grants. In total his research funding exceeds AUD 2,500,000). In 2015 Uwe was the Chairman of the Programm Committee for Australia’s Conference of Economists, the leading and largest conference for research and applied economists in Australia. He is an active public speaker on Behavioural Economics and its applications to Public Policy, Business Decision Making and Regulation.


Dr Kate Letheren, Co-Deputy Director, BEST Centre

Dr Kate Letheren is a researcher in the QUT Business School. She is an active researcher in the areas of consumer psychology and communications, with a specific focus on anthropomorphism, anthropomorphic tendency, and humanised technology like robots or artificial intelligence (AI). Her work has been published in journals such as the European Journal of Marketing and Tourism Management. Dr Letheren also holds a research interest in marketing education, and sits on the editorial board for the Journal for the Advancement of Marketing Education and the Marketing Education Review. In 2015, Dr Letheren was awarded a Fellowship from the Higher Education Academy in recognition of her approach to teaching and learning.


Location: Online via zoom ( | Password: 535003 | Meeting ID: 834 8181 9141
Start Date: 07/09/2022 [add to calendar]
Start Time: 2pm
End Time: 3.30pm
Cost: FREE
Organiser: BEST Centre