Dr Ariadna Matamoros-Fernández researches social media cultures, platform governance, online harms, and algorithmic systems.
In January 2025, she joined University College Dublin (UCD) as an Associate Professor in the School of Information & Communication Studies.
Before that, she was senior Lecturer in Digital Media at the Queensland University of Technology, a Chief Investigator at the Digital Media Research Centre (DMRC) and Associate Investigator at the national ARC Centre of Excellence for Automated Decision-Making and Society. She is also an Australian Research Council (ARC) Discovery Early Career Research (DECRA) Fellow (2023-2025) (DE230101558).
Ariadna holds degrees in Journalism from the Autonomous University of Barcelona (UAB), a Master of New Media and Digital Culture from the University of Amsterdam, and a PhD from the Queensland University of Technology. Her doctoral thesis examined the interplay between user practices and platform design and governance in (re)producing structural inequality.
Her research has been published in New Media & Society, Information, Communication & Society, Feminist Media Studies, Internet Policy Review and other international, peer-reviewed journals. She is co-author of a book on WhatsApp (Polity, with Amelia Johns and Emma Baulch).